ADAMS Enrichment Program / Branding

LOGO, WEBSITE, BRAND MESSAGING & COLLATERAL

ADAMS Enrichment Program is a highly personalized, community-integrated day program for adults with developmental challenges in the eastern Los Angeles region. Founder Frances Curiel’s joyful passion for the company and its mission comes through in everything she does, and we sought to capture that boundless optimism in the brand. In the process, we created a logo, voice, and styleguide that’s as fun and full of color as Frances herself.